In 1900, George Street, now O’Connell Street, formed the commercial heart of Edwardian Limerick. Its broad thoroughfare was lined with elegant Georgian buildings, busy shops, hotels and offices, while horse-drawn carts, carriages and pedestrians filled the roadway. Street traders added colour and activity to the city’s principal avenue. Among its notable establishments were the Cruises Royal Hotel, MacMahon’s Temperance Hotel and respected merchants such as O’Mahony & Company. The street reflected Limerick’s growing prosperity at the opening of the twentieth century, combining refined architecture with energetic daily commerce and serving as a central meeting place for residents, visitors and travellers alike.